Research

Music Vid 1: Hello World- Lady Antebellum

 

Good/Bad- It is a great music video as is emotive and camera shots are used to evoke empathy, the way in which close up shots are used to focus in on expression evokes both joy and sadness, creating a very emotional narrative within the song.

Original?- The way in which the camera flicks from the family, to the man to the actual band singing the song is creative and original because it causes the audience to engage with it and feel something.
 

Does it engage with the audience? Yes. It is incredibly engaging and captivates the audience by using a multitude of camera shots and angles for effect, the music is also melancholy and has quite a slow beat adding to the atmosphere.

Music Vid 2: Wake me up when September ends- Green Day

 

Good/Bad- I found the clip compelling for a number of reasons, the music fits well with the narrative and the camera angles as well as the editing (putting together of the clips) are used for effect in contributing to the story within the video.

Original?- It is original because the music does not play throughout the entirety of the clip, there are scenes where dialogue is used to help the audience learn more about the narrative. The crying and screaming also creates empathy, dialogue is used to create emotion and when the song plays again it adds to the overall atmosphere.
 

Does it engage with the audience?- The audience can relate to the emotions portrayed through the use of close up shots to show expression and medium shots to show body language. The close up shot of the couple at the start shows them kissing and enforces the idea of love and passion. The music also conforms to the narrative in that it is about love. At the end when he leaves her, the dialogue scene of them fighting shows that something bad has happened, it evokes pity as we feel sorry for her, camera work shows her crying and looking distressed.

Music Vid 3:  Avril Lavigne- When you're gone

 

Good/Bad- The ways in which editing and transitions are used to flick between the different narratives is effective because it enables us to empathise with people of all ages. The close ups of facial expressions and photographs also evoke empathy and pity as they allow the audience to relate to the characters within the narrative. I also like how, at the end, editing is used to get rid of the 4 walls surrounding each person, almost enabling them to be free and with their loved ones.
 

Original?- It is original because it tells the narrative/story through a variety of perspectives and different age groups. Teenagers, adults and OAPs - love story and emotion through close up shots showing how different people are effected by heart break and loss of love ones etc. ^^

Does it engage with the audience?- It engages with the audience in the fact that it evokes pity and emotion. The sound and the camera shots allow us to see how people feel and are effected by loss. It also causes us to relate with the people in the video as we know people of each age group and have been affected by one of the things portrayed.